Ten really useful apps that your company should use in 2018

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Email is, without a doubt, the primary communication tool in the corporate world. However, there are other platforms that can help improve employee productivity, facilitate work on a day-to-day basis, and bolster connections with customers. To help you discover the most useful, we have come up with our 10 favourite apps for companies, so that yours can start out the year enjoying their advantages.

Manychat

Bots, smart programs that make it possible to meet the needs of users automatically, are one of the biggest corporate trends for 2018. Manychat is a tool that helps to create them easily in Facebook Messenger, in order to improve marketing and customer service.

With this platform one can create a personalised bot to assist customers, inform him when a human response is required, send scheduled messages, and monitor all interactions in the blue chat, which already has 1.3 billion users.

manychat

LinkedIn Lead Gen Forms

In addition to a social network to gather professional contacts, LinkedIn can also be a marketing tool for companies. The Microsoft-owned platform has launched LinkedIn Lead Gen Forms, a service that facilitates the generation of leads through forms.

When a user clicks on an ad, the platform offers him a simple form. The company that has launched the advertising then receives all the data on his profile, and can redirect him to its website, thus obtaining valuable information to better know its potential customers.

Quip

Writing a document in Word and sending it by email to receive feedback from colleagues can be a waste of time. Quip is a web platform and an app for smartphones that simplifies the process considerably.

From the same panel one can work collaboratively on different documents, whether they are texts or spread sheets, mention other team members, make a list of tasks, and comment on the content through a chat, without leaving the group.

Mailshake

Obviously, launching an email marketing campaign requires strong previous organization and an analysis of the results. Mailshake lends the company a hand with these tasks. Only a Google account is needed to plan and automate the sending of emails to customers, thanks to a calendar.

In addition, it allows one to study what the results have been: how many users have opened the email, how many have clicked on the link, and which have requested more information.

mailshake

Bonjoro

The popularity of Instagram, which already boasts 800 million monthly active users, demonstrates the importance we assign photographs and videos. Then why not apply moving images to business communication?

Bonjoro aims for us to reach out to our clients through more than written messages, as the app is designed to send corporate videos to clients’ inboxes. In this way the company is able to welcome them and explain its service to them by creating a more personal link.

Facebook for Companies

With more than 2 billion users per month, Facebook is, by far, the premier social network. That is why every company’s digital strategy must aim to succeed on it.

With Facebook for Companies you will be able to create a corporate page through which to communicate with customers and promote it, take advantage of information from the social network to segment your campaigns; place ads on Facebook, Instagram, Messenger and other sites on the Net through Audience Network; and optimise campaigns, thanks to its measurement features and a long list of others.

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Airtable

Every company needs to manage and organize large amounts of information. The Airtable platform allows them to work with databases without having advanced knowledge, adapting interfaces to their needs, whether working with a spread sheet, gallery or calendar.

Multiple members of the same team can also edit data in real time from their mobiles, thereby improving project management.

Kajabi

Kajabi can be useful for those professionals who want to combine work with education, or companies that want, in addition to offering a product, to open a new business line, sharing their workersknowledge.

This platform allows you to upload educational videos online, make them viewable for a certain fee, and perform the marketing actions necessary for them to succeed.

BambooHR

This software helps both Human Resources managers and the rest of a company’s team: each employee has a profile with all the details on his career, job, and even tastes, accessible depending on permits.

The employees can use BambooHR to request vacation time, while managers can use it to draft follow-up reports or set goals. In addition, it makes it possible to filter the data in different ways to draw conclusions, for example, from a company’s rotation figures.

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Typeform

Every corporate website needs a form to facilitate contact with its customers and suppliers. But very few are aesthetic and user-friendly.

Not so with the Typeform: this app offers forms adapted to all types of devices, that are interactive (the questions that appear depend on the previous answer), with a variety of different designs, depending on the company, and different graphic features.  In addition to all these advantages, creating forms is very simple.

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“We haven’t include Gmail Meter in the list above, but we feel confident you’d love to use it if you need to know how you and your team manage email. Check it out and give us a try.

An inbox in your pocket: how we check our email on our smartphones

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In your pocket, on your desk or even on your night stand: in recent years the smartphone has become an inseparable companion. In fact, many of the tools that we used to use on our computers are now found on these devices, which can be taken anywhere.

One of them is email. More and more users open emails, whether personal or corporate, using their smartphones and tablets. That is why Marketing specialists and customer service experts cannot ignore small screens, and have to take them into account when designing their campaigns. But, to what extent do we use our smartphones to check email? We provide you with some figures revealing the rise of mobile mail.

The ascendancy of small screens

A few months ago Gmail surpassed 1 billion active users. Outlook, meanwhile, has more than 400 million active monthly users. In all, according to a recent study by The Radicati Group, there will be more than 3.7 billion email users in the world by the end of 2017.

Mobile phone users are even more numerous: a GSMA Intelligence study states that there are already more than 5 billion people with a mobile phone in the world, accounting for more than two thirds of the total population. According to a study by eMarketer, there are already 2.4 billion smartphone users.

The figures reflect the importance of electronic mail as a communication tool, and smartphones as a device. Now, do we open many emails from our mobiles?

According to the latest email marketing study conducted by IBM, based on messages sent by 750 companies in 40 countries, almost half (49%) of the emails were read on a mobile device, 22% on a computer, and 29% through a webmail service. Among all the countries analysed, the high penetration of mobile mail in the United Kingdom stands out: 55% of emails are read on smartphones there, while in the rest of Europe that percentage is 32%, and, in the United States, 49%. est_2

Adobe recently published a study that reached similar conclusions. After interviewing 1,000 white-collar workers in the United States, the study highlighted that the smartphone is the device most used to check email regularly: 81% use their smartphones to access their virtual mailboxes, 74% use their desktop computer or laptops, 21% use their tablets, and only 2%, their smart watches.  

Unsurprisingly, the report shows that people want to be able to access their email from virtually anywhere (for example, 26% do so in bed), so the use of a mobile device becomes necessary.

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The Adobe study points out that the device chosen to read emails depends on the purpose of the account. Although respondents prefer their smartphones if their mailboxes are personal (59% check this kind of account using their mobiles; 35%, from their computers; and 6%, from their tablets), they still prefer to check work email from a computer (62%, compared to 35% who do so with a smartphone, and 4% with a tablet).

A study conducted by the email marketing company Adestra also drew similar conclusions. In this case, they asked 1,200 personal email users of different generations whether they used a mobile device to check email before reading it on a computer. 40% of respondents between age 14 and 18 always check their accounts on a smartphone, a figure that drops to 29% amongst young people between 19 and 34, and to just 8% for users between 56 and 67.

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Email, one of the most used apps

In addition to demonstrating that many users check their email with their smartphones, some analyses confirm that email is one of the most popular tools on smartphones.

A study conducted last year by Google based on the data of more than 11,000 of its users made it clear that the smartphone is the preferred device: on a normal day, more than a quarter of its users use only their smartphones to surf the Web, almost twice as many as those who use just a computer.  

Also, when we are actively using our phones, we interact with an average of 4.8 apps per hour. Instant messaging apps and search engines are the most used (83% use them), followed by social media (73%) and email apps (71%).

The future of email: increasingly mobile

Mobile devices allow us to open and respond to emails from anywhere. So, as you have seen, more and more are being used to check email. Although, logically, we continue to check it from our computers, marketing and customer service experts have to take into account in their campaigns that a good portion of the emails they send will be received on a device that fits in a pocket.

If you want to know about your habits when using Gmail, either from your computer or from your mobile phone, or you want detailed information on how your company’s employees use e-mail, Gmail Meter can help you. Get Gmail Meter, your Gmail statistics tool.

The data shows that email is still alive and well (and is not going anywhere, for now)

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Social media, corporate chats, instant messaging apps … in recent years the range of tools we use to communicate has expanded considerably. Despite this, one of them that came before remains essential: email.

Receiving and sending email continues to be a very common practice in our daily lives, both in the personal and in the corporate spheres. In fact, email is the predominant service for communication with suppliers, customers, and even between employees. According to a recent study by Adobe in the United States workers use email 5.4 hours a day.

An abundance of other data confirms that we continue to use email, even though new alternatives have appeared, and that we will continue to do so in the coming years. We take a look at the statistics, which show that email is more alive than ever:

More than 4 billion accounts in 2020

By the end of this year there will be more than 3.7 billion email users in the world. That is, practically half of the world’s population (now at more than 7.5 billion people) will communicate via this tool, according to the latest study by the California research firm The Radicati Group, which analyses email’s status annually.

The report, published at the beginning of the year, also indicates that the number of users has steadily increased in recent years: in 2009, the same firm indicated that there were 1.4 billion users, almost three times fewer.

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The company also underscores that this growth will continue in the future: in 2021 there will be 4.1 billion users, which represents an annual increase of 3%. Logically, in the world there are more accounts than users, as it is common to have more than one (1.7 on average), although that number is also expected to increase in the coming years.

The data also reveals that Gmail is the leading email provider. At the beginning of last year Google announced that it had 1 billion active monthly users. This summer Gmail indicated that the figure had risen to 1.2 billion users, almost three times as many as five years ago (in 2012 there were 425 million).  This data demonstrates its dominance over its main competitor, Outlook, which has fewer users and has seen slower growth: at the start of the year it reached 400 million active users, while in 2011 Hotmail had 360 million.

The increasing use of smartphones to communicate, rather than computers, has not meant that people are using email any less. According to Gmail data, 75% of users say they check their email on their mobiles. After all, it is just as convenient to check mail using an app, with the added advantage that one can do so anywhere. What’s more, people are now sending emails in all kinds of situations: according to the aforementioned Adobe study, 69% check it while watching television, 59%, while in bed; and 43%, in the bathroom.

How are we using email?

In addition to being a tool that almost everyone has, we use email intensively: The Radicati Group estimates that 269 billion emails are sent daily. The figures from Internet Live Stats, a website that produces snapshots of Internet use in real time, are similar: according to this page, more than 75 billion emails have already been sent this year.

As we have said, e-mail is especially important in the corporate world. How often do we send messages using this tool? According to another study conducted by The Radicati Group, workers send and receive an average of 122 emails a day, which adds up to a considerable amount of time reading and writing messages.

Respondents to the study conducted by Adobe (1,000 white-collar employees) also see corporate mail continuing to have a place in the future: 57% of the participants believe that we will continue to use email in the same way in the next two years.

The study also shows that the youngest respondents (ages 25 to 34) check their mail more than others outside the office: on transport on their way to work, while walking, or even on vacation.

The survey also suggests that consumers like email, as 61% still prefer to receive offers by email rather than by other means, like social media. However, the fact that they prefer this medium does not mean that they want to be bombarded with messages: half of consumers say that the most irritating thing about corporate emails is that too many are sent.

Other studies have also reached similar conclusions, which is why companies must take note that quantity is not the same as quality. In addition, adapting email marketing campaigns to mobile phones must be a priority: 21% of consumers who check messages on their mobile devices find it frustrating that brands do not optimise their messages for use on smartphones.

As we have seen, email is alive and well, and will continue to be: it is still essential at companies, young people use it everywhere, and consumers prefer it over other alternatives.

Do you want to know how you are using email? Try Gmail Meter and receive a complete report on the use of your Gmail account, to improve your habits.

 

UX/UI & Interface Designer? help us grow Gmail Meter. Join the team!

We’re looking for an Interface Designer to help us grow Gmail Meter!

After receiving tons of feature requests from our loyal users, we’ve done our customer development homework and are building a premium version and doubling down on growth. We have an ambitious vision and the next step is growing our team with the addition of a designer. If you love Gmail Meter and are excited about building its future with us, we want to hear from you!

Apply here to this opening.

Desired Skills & Experience 

We’re looking for someone who combines a strong knowledge of accessibility, UX & UI best practices to build intuitive user experiences. A user-centered designer for Gmail Meter must:

  • Familiarized (according to the context) with methodologies such as Agile (Scrum), Lean (Startup), Design Thinking (UCD).
  • Knowledge about user and people research, usability test, analysis heuristics, conceptualization, information architecture, wireframing, design interface, prototyping and generation of documentation.
  • Knowledge of responsive design methodologies, CSS3, as well as HTML5. Knowledge of frameworks such as Bootstrap or Foundation (or others).
  • Knowledge of visual design theory (color, typography, composition, reticles …) and of the fundamentals of interaction.
  • Knowledge on generation of style guides, application of patterns and systems of design (atomic design, component-driven development)
  • Good use of Sketch as well as complementary tools for different processes (for example InVision, Zeplin, Marvelapp, Principle, UxPin, JustInMind etc.)
  • Rapidly test and iterate designs.
  • Work closely with developers & other stakeholders to create the best product.
  • Love to have fun!

What you can expect from us

  • We’re all in this together. We will treat you as a responsible person and you will have a lot of freedom regarding schedule, vacations and work style. We’re not a typical company. This is more than just mere lip service. We believe in a horizontal model, which means that everyone on the team has a big influence on the whole company. Everyone contributes, and when something is wrong, anybody can bring it up and we all fix it.
  • We are committed to attacking challenging problems and helping you solve them. After all, we want you to learn, not drown.
  • Holidays are unrestricted: we work with rested people and bright minds, not with chair-warming zombies.
  • You’ll have a flexible schedule, with the only obligation to attend our daily meeting.
  • Your health is very important, so we also provide private medical insurance, including dental care.
  • We have a budget for books, as well as attending and organizing conferences.
  • Once a week we receive a massage, did we already mention that we like working with people that are well-rested?
  • We have two offsites per year.
  • We take care of lunch every day.

More about our thoughts on people and teams.

Apply here to this opening.

About Us  

Gmail Meter is a product of ShuttleCloud, the software platform that powers consumer email migration and contacts import for some of the biggest technology companies, including Google, Comcast, and Yahoo. Our products are used by hundreds of thousands of consumers each month and we migrate more than 3 million contacts and 30 million emails every day.

Our team is small, but we are determined to become leaders in the tech community. The people that we’re looking for are not just interested in being part of a cool company, they actually want to go out there and become world-class technology leaders themselves and inspire the people around them.

We believe in iteration, on being able to sketch projects quickly, and either provide immediate value or fail fast. But fast iteration can’t lead to crappy products. This process should lead us to great products, and if we fail at least we’ll be able to learn from great failures.

Want to know our Madrid Office? Take a look to this blog post. Want a preview? Navigate our office with Google Maps.

ShuttleCloud-Office5 ShuttleCloud-Office1 ShuttleCloud-Office4 ShuttleCloud-Office7

Apply here to this opening.

About Gmail Meter

Discovering the new premium version of Gmail Meter

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Knowing how you use your email can help you improve your productivity. That’s why the detailed statistics Gmail Meter provides about your habits when managing corporate virtual envelopes can be very useful. In addition to this free service, at Gmail Meter we are working on a new premium version with other advanced features.

As we already announced, this premium version meets the demands of users by making it possible to generate detailed follow-ups so that those responsible for teams can have data from all the members of the group. In fact, we are ready to show you a preview for you to appreciate the advantages and operation of the premium version of Gmail Meter. Here we reveal to you the most important details on this new and improved version of the tool:

Check out the new features

The premium user of Gmail Meter, in addition to obtaining information on his average response time to emails, data on the contacts with which he exchanges the most messages, and analysis of his sent and received messages, will benefit from two new features in the next version:

  • The user will able to customise the date range for the generation of reports, which will no longer have to be exclusively monthly.
  • The user will have the option to generate reports on the members of his team, receiving statistics on each one of them, or the whole team. In addition, he will be able to access them conveniently, from both his computer or mobile phone.

As you can see below, the main difference with the interface in the premium version is the presence of a search engine that allows one to receive the monthly report, or one based on a more limited range of dates, such as a given week. In addition, the premium user can decide if he wants to view an analysis of his own email or that of a specific member of his team.

04 Home premium user - team created

 

Forming a team and later analysing the data of each member individually is very simple for the premium user. He just navigates the page and selects Create a team. The status button will then change from Create a team to My team. Once there, under Add team members, a series of blank fields will appear and, next to them, a button called Invite. By typing the email address of the user that one wants to add to the group in the blank space, and selecting Invite, the user will receive a message that will prompt him to join the group.

06 My team - Default state

If you get to the last field, an extra one will appear automatically, although you can manually add as many fields as you want by selecting the “+” button. When you invite a user, the tool waits until the recipient accepts or rejects it, unless an expiration time for the invitations is set. In the latter case, the invitation will appear as rejected when the period is over.

Also, once the invitation has been sent, the Invite button will automatically change to Resend in order to make it possible to send another invitation to that user, if necessary. On the left side of each field, an X button will also appear that will allow you to cancel the invitation to that particular user. If you click on Cancel invitation, the entire row will be deleted.

08 My team - Invitations

As users accept your invitations, they will become part of My team. That’s when they appear at the top of the “Create a team” page. At this point, it will be possible to access all the information on those users, while the rest is on hold: you can select the month and year of the report you want to check out, or choose a more specific set of dates.

When doing so you will navigate back to the main Gmail Meter page, in which the My team option will appear in the upper right part of the screen. In the search engine, you will see the name of the user selected and the range of dates of the report that you want to see.

From there you can view the full Gmail Meter report about the specific team member, with all the statistics on the number of emails sent or received, information about recipients, and data on those times when the most emails are exchanged.  As in the free version, premium users have the option to export the report to a spreadsheet to later work on it thoroughly.

10 My team - Final state

The team leader not only has the ability invite users or cancel invitations. If required, he can also eliminate a team member. For this he must use the trash icon, located to the left of the user’s name.

As you can see, the process to add team members to Gmail Meter is simple and intuitive. Thanks to this, those responsible for teams are able to, from one place, easily consult and compare reports on different members.

12 My team - browse users

However, the final report is likely to feature a slightly different appearance than the one we have shown you, and its features may vary when we have it ready for launch. We are still improving the premium version to offer you the very best features, so you can analyse the emails of team members with Gmail Meter.

We’re looking for a Senior Developer to help us grow Gmail Meter! (40.000 €/year)

After receiving tons of feature requests from our loyal Gmail Meter users, we’ve done our customer development homework and are building a premium version and doubling down on growth. We have an ambitious vision for Gmail Meter and the next step is growing our team with the addition of a Senior Developer. If you love Gmail Meter and are excited about building its future with us, we want to hear from you!

Apply here for this openning.

Desired Skills & Experience

Must-haves:

  • Rock-solid technical background, including best practices around unit testing, code reviews, test automation and deployment.
  • Analytical and communication skills. You must be a great problem solver: adaptable, proactive and accountable.

Nice-to-haves:

  • Experience designing large and scalable architectures.
  • Experience with Google Cloud.

What can you expect from us

  • We’re all in this together. We will treat you as a responsible person and you will have a lot of freedom regarding schedule, vacations and work style. We’re not a typical company. This is more than just mere lip service. We believe in a horizontal model, which means that everyone on the team has a big influence on the whole company. Everyone contributes, and when something is wrong, anybody can bring it up and we all fix it.
  • We are committed to attacking challenging problems and helping you solve them. After all, we want you to learn, not drown 🙂
  • Holidays are unrestricted: we work with rested people and bright minds, not with chair-warming zombies.
  • You’ll have a flexible schedule, with the only obligation to attend our daily meeting.
  • Your health is very important, so we also provide private medical insurance, including dental care.
  • We have a budget for books, as well as attending and organizing conferences.
  • Once a week we receive a massage, did we already mention that we like working with people that are well-rested?
  • We have two offsites per year.
  • We take care of lunch every day.
  • 40.000 €/year.

 

More about our thoughts on people and teams and about our engineering culture.

Would you like to join our team? Apply here for this openning.

About Us  

Gmail Meter is a product of ShuttleCloud, the software platform that powers consumer email migration and contacts import for some of the biggest technology companies, including Google, Comcast, and Yahoo. Our products are used by hundreds of thousands of consumers each month and we migrate more than 3 million contacts and 30 million emails every day.

Our team is small, but we are determined to become leaders in the tech community. The people that we’re looking for are not just interested in being part of a cool company, they actually want to go out there and become world-class technology leaders themselves and inspire the people around them.

We believe in iteration, on being able to sketch projects quickly, and either provide immediate value or fail fast. But fast iteration can’t lead to crappy products. This process should lead us to great products, and if we fail at least we’ll be able to learn from great failures.

Want to know our Madrid Office? Take a look to this blog post. Want a preview? Navigate our office with Google Maps or take a look below:

ShuttleCloud-Office5 ShuttleCloud-Office1 ShuttleCloud-Office4 ShuttleCloud-Office7

 

Apply here for this openning

+Information

About the company: https://blog.shuttlecloud.com/

About Gmail Meter: